blu donau atelier damböck | W&H | IDS Cologne

W&H Dentalwerk Bürmoos

blu donau supported W&H at the International Dental Show (IDS) in Cologne. This year's W&H trade fair motto was “From innovative products to sustainable solutions”. At W&H's trade fair stands, visitors not only had the opportunity to discover numerous product innovations, but also to experience the W&H ProService live. The medical device manufacturer's trade fair appearance was rounded off by attractive trade fair offers, digital highlights and appealing product presentations. In addition, the company presented itself at IDS 2023 with a climate-neutral trade fair stand that highlights the sustainability of W&H products.

An outstanding feature of the trade fair stand was the absence of conventional wall constructions. Instead, space-forming elements were used, which structured the stand and offered different entrances. These suspended sculptures were not only a design feature, but also opened up new possibilities for interaction at the trade fair stand. The entire trade fair stand was operated in a climate-neutral manner, which is an important step towards ensuring environmental protection and taking responsibility for this.