The virtual trade fair & event magazine BRANCHENTALK brings together Editor-in-Chief Christoph Berndl and Simon Damböck, Managing Director of atelier damböck Messebau GmbH, via Zoom in a verbal press article.
During this discussion, they share thoughts on sustainable selling, the invaluable value of face-to-face meetings, the challenges of staying close to customers in an era of AI, and the rebirth of live communication and brand staging through digitalisation. An exciting conversation about the future of the industry and the fusion of traditional values with modern technologies.